Amount Raised
$5 Million
Investors
Mark RitsonAscentialIcehouse VenturesShasta VenturesBlackbird
Description
Tracksuit, a New Zealand-based brand tracking startup, wants to take on traditional market research players by offering a more affordable, accessible brand insights tool.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers