Tracer Closes $18.1M Oversubscribed Series A Funding, Names John Sheehy To Board
Aug 10, 2023•about 2 years ago
Amount Raised
$18.1 Million
Round Type
series a
Investors
Arbour Way InvestorsS4 S VenturesBdmiProgress VenturesAlex RodriguezMarc LoreGary VaynerchukJoins Progress VenturesNew Road Capital Partners
Description
Tracer, the leading data intelligence platform, announced today the completion of an oversubscribed Series A fundraise co-led by NewRoad Capital Partners, Progress Ventures, and BDMI, part of Bertelsmann's corporate venture arm Bertelsmann Investments. S4S Ventures and Arbour Way Investors also participated in the series. The close of the round was accompanied by the addition of John Sheehy, Operating Partner at NewRoad Capital Partners, to its Board of Directors.
FundzWatch™ Score
66
Medium Activity
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech