Practice ignition, an Australia-based client engagement and commerce platform for professional service businesses, has raised $50 million (65 million AUD) in a Series C round to accelerate its growth and expand globally. It brings the startup’s total raised to $75 million, said Guy Pearson, CEO and founder of Practice Ignition.

Practice Ignition will use the proceeds to double down on growing its core key markets in Asia, North America and EMEA through further development, marketing and sales capabilities. Practice Ignition was founded in 2013 by accounting entrepreneur Guy Pearson and product designer Dane Thomas, who grew frustrated by antiquated manual processes and late payments from clients. Practice Ignition is on an ambitious path to reshape the professional services industry that does business with its customers through its all-in-one client engagement and commerce solution.

Practice Ignition Lands $50M To Scale Globally

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