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Outpoint Raises Usd$1.2M To Help High-Growth Brands Improve Paid Marketing Effectiveness Through Automated Media Mix Modeling

Outpoint Raises Usd$1.2M To Help High-Growth Brands Improve Paid Marketing Effectiveness Through Automated Media Mix Modeling

11/22/21, 8:43 AM
Location
https://purecatamphetamine.github.io/country-flag-icons/3x2/CA.svgtoronto
Money raised
$1.2 million
Round Type
seed
OutPoint, an automated media mix modeling (MMM) platform, announced it raised USD$1.2M in pre-seed funding to transform how high-growth consumer brands measure paid media effectiveness and diversify marketing investments. The funding enables the company's growth and hiring efforts, especially in its Research and Engineering functions.

Company Info

Company
Out Point
Location
toronto, ontario, canada
Additional Info
OutPoint is a data science and media mix modeling (MMM) platform that empowers high-growth B2C brands to improve marketing budget allocation and maximize growth efficiency. OutPoint's predictive models recommend how much to dial-up or dial-down ad spend across channels and offer a roadmap for unlocking future growth. Learn more here: https://www.outpoint.app