logo
logo

Melbourne-Based Mobile Ordering Platform Mr Yum Lands $65M Led By Tiger Global

Melbourne-Based Mobile Ordering Platform Mr Yum Lands $65M Led By Tiger Global

11/29/21, 2:00 PM
Location
https://purecatamphetamine.github.io/country-flag-icons/3x2/US.svgmelbourne
Money raised
$65 million
Industry
software
commerce and shopping
QR code ordering at restaurants has been around for years, but the pandemic increased its adoption as social distancing and hygiene measures went into place. Mr Yum, a Melbourne-based mobile ordering and payments platform that was founded in 2018, announced today it has raised a $65 million USD Series A round, led by Tiger Global.

Company Info

Company
Mr Yum
Location
melbourne, florida, united states
Additional Info
The startup says it has a total of more than 1,500 venues on its platform, including shopping centers, movie theaters and airports in addition to restaurants, and 13 million users. The company says that, based on Crunchbase data, this is the largest, this is is the third largest Series A in Australian history, and the largest Series A for an Australian female-led startup.In an email, co-founder and CEO Kim Teo told TechCrunch that the startup’s goal is, “to build ‘the Shopify for restaurants.’” Founded in Melbourne, Mr Yum now has offices across Australia and in the United States and United Kingdom, too. She adds that restaurants using Mr Yum have increased their average order value by 20% to 40% and it has a monthly merchant churn rate of less than 0.5%. In terms of its payment features, Mr Yum has a partnership with Afterpay in the dining category, and also added a pay at table function to the platform so merchants have more flexibility in how they use the platform with their customers.