Kard Financial, Inc. announced it raised $30.5 Million in an initial filing from an offering of $30.5 Million

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Kard's Rewards Infrastructure and Demand Platform makes loyalty more rewarding by simplifying the rewards experience for cardholders, financial institutions, and merchants. Utilizing the Kard API, financial institutions — including neobanks, traditional banks, and any other card issuer — can quickly and easily build their own customizable rewards program, driving cardholder engagement and loyalty by connecting users to the brands they love and rewarding them for everyday purchases. Powering rewards for over 45 million cardholders in the Kard issuer and partner network, Kard drives new customer acquisition and loyalty for thousands of in-store and online merchants across the US.