Honestly raises Rs 3.2 crore in a pre-seed funding round led by Better Capital and QED Innovations

Jul 18, 2024•over 1 year ago

Amount Raised

₹32 Million

Round Type

seed

BengaluruInformation Technology

Investors

CredPolygonFlipkartQed InnovationsBetter Capital

Description

Honestly, an AI-powered beauty and personal care (BPC) review platform, raised Rs 3.2 crore in a pre-seed funding round led by Better Capital. The round also saw participation from Kunal Shah-led QED Innovations, and senior leaders from Flipkart, Polygon, and Cred. The funds will be used for the initial product launch and to achieve early signs of product-market fit.

Company Information

Company

Honestly

Location

Bengaluru, Karnataka, India

About

Honestly is an AI-powered beauty and personal care (BPC) review platform founded in April 2024 by Karishma Rathaur and Madani. It enables peer-to-peer connections for exchanging product reviews and plans to focus on business-to-business (B2B) revenue model. The platform aims to reach 1 million users in India in the next few years and is focused on addressing the confusion in the beauty and personal care market caused by social media.

Related People

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Funding Insights

Based on industry data

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VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

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