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Greyson Clothiers secured $20 million in a Series A funding round led by NewBound Ventures for strategic growth and international expansion.

Feb 10, 202510 months ago

Amount Raised

$20 Million

Round Type

series a

DetroitLifestyleRetailFashionE Commerce

Investors

Justin ThomasEricDylan LarkinLarry FitzgeraldJustin TimberlakeDavid ChuTom NolanChris KochNew Bound Ventures

Description

Greyson Clothiers announced the completion of a $20 million Series A strategic growth capital raise. The funding will be used to scale operations across international markets and expand its retail footprint.

Company Information

Company

Greyson Clothiers

Location

Detroit, Michigan, United States

About

Greyson creates premium lifestyle apparel inspired by sport and the active daily routine – an integration of golf, racquet, fitness, and everyday essentials with an elevated perspective and refined sophistication. As a values-based business, Greyson has evolved into a community, built on the values of creativity, loyalty, and camaraderie. Founded in 2015, Greyson delivers elevated everyday pieces that are designed with top technical properties to effortlessly transition through daily routines. With 13 years of design experience at Ralph Lauren, specifically in design and sport, founder Charlie Schaefer set out to build products that create the perfect juxtaposition of sport and luxury. Greyson is available across multiple countries around the globe through a network of retail locations, e-commerce, and strategic partnerships with key national and regional retailers.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech