Amount Raised
£42 Million
Investors
TarsadiaGeneral Motors VenturesYounghoon Han, Vp And Head Of Electronic Control And Convenience At Hyundai MobisStellantisIn Motion VenturesGeneral MotorsEnvisicsHyundai MobisJaguar Land Rover
Description
A startup making heads-up displays to project holograms in vehicles has attracted investment from Jaguar Land Rover and Hyundai Mobis in a $50m (£42.2m) funding round.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech