Helping Brands Including Dior And Burberry Manage Their Metaverse Storefront, London’s Emperia Raises $10 Million

Jan 25, 2023•almost 3 years ago

Amount Raised

$10 Million

LondonSaasFashion

Investors

Blissgrowth’s Jay RadiaConcept VenturesStanford Capital PartnersBackground CapitalSony Innovation FundDaphniBase10 Partners

Description

London-based virtual store creator that specifically caters to the fashion and art industries Emperia has raised $10 million in a Series A funding round. The capital is slated to help the fledgling company further develop its SaaS offer whilst simultaneously upping the team headcount.

Company Information

Company

Emperia

Location

London, Ontario, Canada

About

Emperia develops immersive virtual stores for the fashion and retail sectors, boosting sales, customer engagement and brand perception. We are building e-commerce’s new technology frontier, highly-differentiated virtual experiences which extend brands’ physical spaces into the virtual realm and the metaverse, adding a layer of interaction, personalization, data monitoring and omni channel cohesion. London and New York-based, the Emperia team consists of 3D environment engineers and technical artists joined by fashion and art industry veterans and branding experts. Hailed a virtual reality pioneer by Forbes Magazine, Emperia is working with some of the world’s leading names in art, fashion and retail including Dior, Burberry, Bloomingdale's, Harrods, Giorgio Armani, Lacoste, Dom Pérignon, Christie’s, Getty Images and more. Emperia has been named one of the most promising advertising and marketing tech startups of 2022 by BusinessInsider, is a proud British Fashion Council Patron and the winner of the Plug & Play Brand & Retail Europe Start-Up Award.

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Funding Insights

Based on industry data

VC-backed spending patterns

VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

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