Amount Raised
$110 Million
Investors
DemostackSumeru Equity PartnersHess
Description
Garin Hess, a tech entrepreneur based in Utah, experienced what he calls the “demo bottleneck” at a previous software-as-a-service (SaaS) startup while pitching to potential customers. He theorized that a self-directed interactive demo, personalized to each stakeholder, could not only streamline the process and save time, but also help organically discover and engage other stakeholders who might not normally be reached.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech