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Botrista raised $120 million in a Series C funding led by Jollibee Foods to expand its automated beverage system for the food service industry.

Jul 15, 2024about 1 year ago

Amount Raised

$120 Million

Round Type

series c

United States

Investors

Jollibee Foods Corp

Description

Botrista, a maker of an automated beverage system, has closed a major $120 million Series C funding round led by Jollibee Foods Corp, a global restaurant conglomerate. The funding will be used to meet strong demand for its technology as well as invest in artificial intelligence to help its customers create data-driven beverage menus.

Company Information

Company

Botrista

Location

United States

About

Founded by former Tesla engineer Sean Hsu, the company will be using the funding to expand the robot’s footprint across the U.S. on the heels of some pandemic-related transformations to the food service industry. The company’s premier product is the simply named Drinkbot (Botrista, it seems, is enough pun name to go around).

FundzWatch™ Score

82
Medium Activity

Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech