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Blueland Raises $20 Million For New Category And Retail Expansion To Eliminate More Single-Use Plastic

Feb 16, 2022•almost 4 years ago

Amount Raised

$20 Million

Description

Blueland (www.blueland.com), the brand that reimagined everyday home cleaning products to eliminate single-use plastic packaging with its world leading tablet-based refill system, has just announced a $20 million growth investment. The latest round will accelerate Blueland's direct-to-consumer and retail growth, fueling its continued expansion in the cleaning category and new entrance into personal care with proprietary, high-performance and sustainable alternatives to everyday products in industries dominated by plastic packaging and harsh chemicals.

Company Information

Company

Blueland

About

Blueland is reimagining conventional cleaning and personal care products to eliminate single-use plastic packaging and provide consumers with better and more sustainable options. With 40 patents and patents pending, our innovative products have helped divert over 1 billion single-use plastic bottles from landfills and oceans. All products are designed in tablet or powder formats, to be mixed with household tap water or used directly — saving consumers money and space while helping to save the planet. The company was featured on the Season 11 premiere of Shark Tank, securing investment by Kevin O'Leary, and has been featured across top-tier media outlets such as The New York Times, Fast Company, TechCrunch, VOGUE, Wall Street Journal, Inc., and more. To learn more about Blueland's mission, visit the website at www.blueland.com or follow on Instagram @blueland.

Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech