About
Benefitbay is the first-of-its-kind platform that enables brokers, employers, and employees to securely deploy and manage Individual Coverage Health Reimbursement Arrangements (ICHRA) with full SOC II Type II compliance. Launched in 2020, Benefitbay simplifies ICHRA adoption by providing an end-to-end solution for modeling, deploying, and overseeing plans, while empowering employees to select health coverage tailored to their individual needs. With predictable costs for employers and greater freedom and portability for employees, Benefitbay is driving the industry-wide shift from group to individual health benefits, making ICHRA a powerful tool for attracting and retaining top talent.