Position
Chief Impact Officer
Company
Trust for Public Land
Description
Trust for Public Land appointed Luis Benitez as chief impact officer, reportedly playing a pivotal role in guiding, advancing and overseeing several key areas of the organization’s work including marketing and communications, federal affairs in Washington D.C., and TPL’s Land and People Lab. TPL said Benitez brings a “wealth of experience in the outdoor and conservation sectors, making him an invaluable addition to TPL’s leadership team and mission to connect everyone to the outdoors. VF Corp., parent company of The North Face, appointed Benitez to the newly created position of VP of governmental affairs and global impact and president of the VF Foundation in March 2019. He left the company in March of this year