Syrenis Appoints Martin Audcent As Chief Financial Officer and Paul Glynn As Chief Sales Officer
Mar 11, 2025•5 months ago
Position
Chief Sales Officer
Company
Syrenis
Description
Syrenis has appointed Martin Audcent as Chief Financial Officer and Paul Glynn as Chief Sales Officer, following Adam Binks' earlier appointment as Chief Executive Officer, in a strategic move to drive the company's growth and expansion amid increasing data privacy requirements. The company aims to double its revenue over the next five years and has moved to its new headquarters in Warrington, in alignment with government initiatives to spread tech innovation across the UK.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months