Position
Head of Marketing Expansion
Company
Roblox Corp
Description
Jerret West, previously the CMO for Xbox and with a background in marketing for Netflix, has joined Roblox as its new chief marketing officer and head of marketing expansion, envisioning unique partnerships and growth around the world.
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months