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PureRED Names Heather Collins as Chief Client Officer

PRIVATEJul 12, 2023

Position

Chief Client Officer

Company

PureRED

Heather Collins
heather.collins@purered.net
AtlantaAdvertisingRetailMarketingBrand Marketing

Description

Today, PureRED, a leading marketing, data, and technology partner, announced it has appointed Heather Collins as Chief Client Officer, overseeing a unified client leadership team across the enterprise. The appointment comes on the heels of PureRED's merger with digital creative agency Haddad & Partners, as well as other recent additions to the company's executive team, including the appointment of Umesh Sripad as Chief Product Officer and Jason Whiting as Chief Growth Officer.","Collins will oversee all client-facing operations for the company, working closely with PureRED's client partners to provide end-to-end marketing and technology solutions. In this role, Collins will report to PureRED's CEO, Brian Cohen.","Collins will oversee all client-facing operations for the company, working closely with PureRED's client partners to provide end-to-end marketing and technology solutions

Quick answer

PureRED Names Heather Collins as Chief Client Officer (July 12, 2023). PureRED is based in Atlanta, Georgia, United States.

Who is the new Chief Client Officer at PureRED?
PureRED named Heather Collins Chief Client Officer, announced July 12, 2023.
What did PureRED announce on July 12, 2023?
Today, PureRED, a leading marketing, data, and technology partner, announced it has appointed Heather Collins as Chief Client Officer, overseeing a unified client leadership team across the enterprise. The appointment comes on the heels of PureRED's merger with digital creative agency Haddad & Partners, as well as other recent additions to the company's executive team, including the appointment of Umesh Sripad as...
What does PureRED do?
PureRED is an award-winning, 600+ associate, PE-owned advertising, marketing and technology partner that delivers digital content at scale with speed and precision.
Where is PureRED based?
PureRED is based in Atlanta, Georgia, United States.
Which similar companies made leadership changes around the same time?
Ketchum (July 11, 2023), Brains on Fire (July 11, 2023), MikeWorldWide (June 22, 2023) and Media Frenzy Global (June 20, 2023) also announced leadership changes within 45 days of PureRED.

Source: Fundz verified event record.

Other recent leadership changes in Advertising and Retail

Executive moves at companies in the same sectors within 45 days, from Fundz verified event records.

Who to call at PureRED, and when

A new leader at PureRED brings new priorities and often new vendors. The first weeks are when they listen.

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Company Information

Company

PureRED

Location

Atlanta, Georgia, United States

About

PureRED is an award-winning, 600+ associate, PE-owned advertising, marketing and technology partner that delivers digital content at scale with speed and precision. PureRED works with 14 of the largest 25 retailers in the country and provides fully-integrated marketing and advertising capabilities for Fortune 500 brands across retail, consumer packaged goods, financial services and specialty brands globally. With over 50 years experience, PureRED's current clients include Kroger, Rite Aid, New Jersey Lottery, Sanofi and more. For more information, visit www.purered.net

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PureRED changed its leadership. Fundz had it the day it was filed, with the decision-maker at the company attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.