Popeye’s Appoints Bart La Count As Chief Marketing Officer and Matt Rubin As Chief Digital Officer for U.S. & Canada
Dec 06, 2024•8 months ago
Position
Chief Digital Officer
Company
Popeyes
Description
Popeye’s has announced the appointment of Bart LaCount as the new Chief Marketing Officer (CMO) for Popeyes U.S. & Canada, and Matt Rubin as the Chief Digital Officer also for U.S. & Canada
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months