Position
Chief Product Officer
Company
OMD
Description
OMD Australia has appointed Brian Cronk as Chief Product Officer and promoted James Rawlings to Group Head of Strategy (Brisbane and Melbourne), and Lisa Leach to Head of Strategy (Sydney).
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months