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Collective Audience Appoints Technology Visionary, Investor, and Executive Leader, Peter Bordes, As Chief Executive Officer

Dec 11, 2023over 1 year ago

Company

Collective Audience

New YorkSocial Media AdvertisingAdvertising

Description

Collective Audience, Inc. , a leading innovator of audience based performance advertising and media solutions, has appointed Peter Bordes as chief executive officer, succeeding Brent Suen who will continue to serve on the board of directors.

Company Information

Company

Collective Audience

Location

New York, New York, United States

About

Collective Audience, Inc. is a leading innovator of audience-based performance advertising and media. The company has introduced a new open, interconnected, data-driven digital advertising and media ecosystem to eliminate many inefficiencies in the digital ad buyer and seller process for brands, agencies, and publishers.

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