Buff City Soap Announces Leadership Changes Naming Dorvin Lively Chief Executive Officer and Enrique Ramirez As President and Chief Financial Officer
Mar 07, 2023•almost 3 years ago
Position
Vice President of Product
Company
Buff City Soap
Description
Buff City Soap – a plant-based home and personal care brand franchise, announces the addition of Dorvin Lively as CEO. Lively brings tremendous experience having led numerous consumer and retail businesses throughout his career. Lively most recently served as President of Planet Fitness, a franchise concept with over 2,400 locations that tripled during his tenure
Executive Insights
Based on hiring dataNew executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months