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Buff City Soap Announces Leadership Changes Naming Dorvin Lively Chief Executive Officer and Enrique Ramirez As President and Chief Financial Officer

Mar 07, 2023almost 3 years ago

Position

Vice President of Product

Company

Buff City Soap

Enrique Ramirez
DallasSoftware

Description

Buff City Soap – a plant-based home and personal care brand franchise, announces the addition of Dorvin Lively as CEO. Lively brings tremendous experience having led numerous consumer and retail businesses throughout his career. Lively most recently served as President of Planet Fitness, a franchise concept with over 2,400 locations that tripled during his tenure

Company Information

Company

Buff City Soap

Location

Dallas, Georgia, United States

About

Founded in 2013 and franchising since 2018, Buff City Soap continues its rapid growth trajectory across 215 locations in 30 states. Buff City Soap's delightfully smelling and uniquely handmade plant-based soaps, laundry, bath, and body products are disrupting the retail beauty and consumer goods categories, and Buff City Soap was recognized in Entrepreneur's Top 100 "Best of the New" franchise rankings. For more information, visit the Buff City Soap website: www.buffcitysoap.com.

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