Affinitiv Welcomes Adam Pavkov As New Chief Product Officer

Aug 24, 2023•almost 2 years ago

Position

Chief Product Officer

Company

Affinitiv

Adam Pavkov

ChicagoSoftwareAutomotive

Description

Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, announces Adam Pavkov as the new Chief Product Officer for the company. With a background in Fortune 100 product development, marketing, and sales, Pavkov will be responsible for driving business growth and delivering innovative solutions, accelerating dealer profitability.

Company Information

Company

Affinitiv

Location

Chicago, Illinois, United States

About

Affinitiv is the leading provider of end-to-end sales, service, and marketing technologies for automotive manufacturers, dealer groups, and individual dealerships. Backed by over 20 years of automotive and marketing expertise, Affinitiv supports over 5,500 dealerships and all major automakers nationwide. At the forefront of this high-powered solutions suite is its most critical component, data, which is harnessed by our Customer Data Platform, allowing for highly targeted, timely, and relevant communications throughout the customer journey. With a technology-driven, hyper-personalized, and consultative approach, Affinitiv drives the next-generation customer experience while helping industry participants build profitable, lifelong customer relationships.

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Based on hiring data

New executive impact window

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Budget influence

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Transformation catalyst

65% of new senior hires launch digital transformation initiatives

Vendor review timeline

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