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Perfetti Van Melle selects creative agency for North America and Europe account

Nov 22, 2024•over 1 year ago

Contract Type

partnership

ErlangerManufacturingFood and Beverage

Description

Perfetti Van Melle has chosen a creative agency to handle their North America and Europe account after a competitive pitch process.

Company Information

Company

Perfetti Van Melle USA

Location

Erlanger, Kentucky, United States

About

Perfetti Van Melle (PVM) is a privately owned company that manufactures and distributes confectionery and chewing gum in more than 150 countries. PVM is a global leader in the confectionery industry, known for its innovative and diverse products. Their portfolio includes well-loved brands such as Mentos, Chupa Chups, and Airheads. In 2023, Perfetti Van Melle Group reported net sales of almost € 3.5 billion.

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Strategic partnership established

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