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The Arena Group Acquires Fexy Studios Expanding Video Production And Distribution

Jan 12, 2023almost 3 years ago

Acquiring Company

The Arena Group

Acquired Company

Fexy Studios

New YorkInformation TechnologyFood And Beverage

Description

Today, The Arena Group Holdings, Inc. (NYSE American: AREN), (the “Company” or “The Arena Group”) announced that it has acquired Fexy Studios, an award-winning creative agency that produces television shows, streaming and digital video programming, and branded content across a variety of mediums including desktop and mobile web, OTT, broadcast television, YouTube, Twitch, Instagram, Facebook, webinars, and more. The Arena Group will leverage the strength of its core brands and continued audience growth coupled with Fexy’s production and branded video capabilities to expand its streaming, sponsored content and television programming, while enhancing sales and revenue generation across The Arena Group properties.

Company Information

Company

The Arena Group

Location

New York, New York, United States

About

The Arena Group (NYSE American: AREN) is an innovative technology platform and media company with a proven cutting-edge playbook that transforms media brands. Our unified technology platform empowers creators and publishers with tools to publish and monetize their content, while also leveraging quality journalism of anchor brands like TheStreet, Parade, Men’s Journal and Athlon Sports to build their businesses. The company aggregates content across a diverse portfolio of over 265 brands, reaching over 100 million users monthly.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed