Sendinblue Acquires Yodel.Io To Give Small Businesses An Affordable, Cloud-Based Phone Support Solution
Sep 27, 2022•almost 3 years ago
Acquiring Company
Sendinblue
Acquired Company
An Phone Support Solution
Sales And MarketingInformation TechnologySoftware
Description
Sendinblue, the leading all-in-one digital marketing platform for small to medium-sized businesses, today announced its acquisition of Yodel.io, a cloud-based business phone solution. This marks Sendinblue’s fifth acquisition in the past 12 months and highlights the company’s commitment to providing affordable and accessible end-to-end marketing and sales solutions for SMBs so they in turn can meet the evolving needs of their own customers.
FundzWatch™ Score
71
High M&A Activity
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed