Rocketrez Acquires Communications Automation Technology Touropp Go! To Enhance Its Guest Experience Platform
Mar 02, 2023•almost 3 years ago
Acquiring Company
RocketRez
Acquired Company
Communications Automation Technology
Description
RocketRez, a leading ticketing and business operations software platform powering mid-market tours and attractions, today announced the acquisition of TourOpp Go! – technology built to automate SMS communication between tourist attractions and ticket buyers.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed