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Productsup Acquires World Of Content To Power Frictionless Commerce Experiences

PRIVATEJun 21, 2022

Acquiring Company

Productsup

Acquired Company

World of Content

Information TechnologySustainabilitySoftwareData And AnalyticsCommerce And ShoppingInformation TechnologySoftwareMedia And Entertainment

Description

Productsup, the leading product-to-consumer (P2C) software company, today announced its acquisition of World of Content, a rapidly-emerging product experience management provider. By adding World of Content’s innovative product content syndication (PCS) capabilities, seamless vendor-retailer collaboration, and full GDSN support to its P2C platform, Productsup strengthens its position as the only global, scalable solution equipped to bring high-quality product information to consumers and power frictionless commerce experiences.

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Company Information

Company

Productsup

About

Productsup helps brands, retailers, service providers, and marketplaces navigate commerce complexity. The Productsup Product-to-Consumer (P2C) platform processes over two trillion products a month, empowering long-term business success as the only global, strategic, scalable platform managing all Product-to-Consumer information value chains across any platform, any channel, any technology. Founded in 2010 and headquartered in Berlin, Productsup has grown to over 300 employees spread out across offices worldwide and works with over 1,000 brands, including IKEA, Sephora, Beiersdorf, Redbubble, and ALDI.

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Frequently asked

Who acquired World of Content?

World of Content was acquired by Productsup. The deal was reported on June 21, 2022. Productsup helps brands, retailers, service providers, and marketplaces navigate commerce complexity. Productsup is privately held and operates in Information Technology.

When did Productsup acquire World of Content?

Productsup's acquisition of World of Content was reported on June 21, 2022. Productsup, the leading product-to-consumer (P2C) software company, today announced its acquisition of World of Content, a rapidly-emerging product experience management provider. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does World of Content do?

World of Content, a Productsup company, powers ecommerce through smart content management services. Driven by innovation, the platform provides more usability, flexibility, and speed in managing product content than any other conventional provider. It is privately held, operating in Information Technology.

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