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Playmaker Capital Inc. Acquires World Soccer Talk To Bolster Growth Of Soccer Fandom In North America

Jul 05, 2022•over 3 years ago

Acquiring Company

Playmaker

Acquired Company

World Soccer Talk

TorontoSports

Description

Playmaker Capital Inc. (TSXV: PMKR) (“Playmaker”), the digital sports media company that delivers authentic content experiences through its portfolio of sports media and technology brands, has acquired 100% of the digital assets of Double Decker Group, LLC dba World Soccer Talk (“World Soccer Talk”), a U.S.-based, soccer-focused media business that provides breaking news, deep analysis, and need-to-know broadcast and streaming information related to soccer events, leagues, and clubs globally.

Company Information

Company

Playmaker

Location

Toronto, Ontario, Canada

About

Playmaker Capital Inc. (TSX-V: PMKR) is a digital sports media company that acquires and integrates premier fan-centric media brands, curated to deliver highly engaged audiences of sports fans to tier one advertisers, online sports betting operators, and sports federations and leagues. Leveraging its in-house technology stack, Bench, and with a 360-degree view of sports fans, Playmaker delivers authentic digital content experiences for sports fans and best-in-class results for its partners across the Americas.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed