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Peach Acquires Cape To Supercharge Digital And Social Creative Ad

Jun 14, 2022over 3 years ago

Acquiring Company

Peach Aviation

Acquired Company

Cape

OaklandWashingtonPaymentsFinancial ServicesSoftwareTelecommunications

Description

Peach, a market leader in video advertising workflow and delivery, has today announced the acquisition of Cape, a SaaS creative and campaign automation platform allowing teams to collaborate and efficiently publish to digital and social destinations.

Company Information

Company

Peach Aviation

Location

Oakland, California, United States

About

Peach Aviation is a low-cost carrier originally incorporated in 2011 as a joint venture. ANA Holdings, First Eastern Aviation Holdings, and the Innovation Network Corporation of Japan were the original shareholders. ANA Holdings acquired a majority stake in the airline and now has taken full ownership, with a fleet consisting of 16 A320-200s, 17 A320-200Ns, as well as three A321-200NX(LR)s.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed