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Digital Marketer Spot On Acquires Smart Traffic Consulting

Jan 21, 2022•over 3 years ago

Acquiring Company

Marketer

Acquired Company

Traffic Consulting

Description

The Spot On Agency recently acquired Smart Traffic Consulting, known for its SEO/SEM expertise, in a move that continues to expand the agency's digital strategy and healthcare marketing services. Over the past four years, Spot On has partnered with Smart Traffic Consulting on a project basis, frequently working jointly on SEO optimization, site strategy and pay-per-click campaigns.

Company News

(10 articles)

Wed, 16 Apr 2025 07:00:00 GMT

Gen Z: What marketers need to know about this generation - eMarketer

Mon, 12 May 2025 07:00:00 GMT

Steeled for Action: The Ultra-Hardy GE9X Has Begun Rolling Off the Production Line - GE Aerospace

Wed, 18 Dec 2024 08:00:00 GMT

White & Case Appoints New Chief Marketing and Chief Innovation Officers - White & Case LLP

Thu, 21 Dec 2023 08:00:00 GMT

To Make the Important Interesting: A Look Back at a Century of Advertising at GE - General Electric

Mon, 31 Jul 2023 07:00:00 GMT

Nimble Works launches sister healthcare tech agency with GE HealthCare, Clario already signed up - Fierce Pharma

Mon, 13 Mar 2023 07:00:00 GMT

Top GE HealthCare Marketing Exec Talks Brand Launch - Business Insider

Wed, 04 Oct 2023 18:33:46 GMT

AI in Marketing: The Future of Smart Marketing - Gartner

FundzWatch™ Score

High M&A Activity

M&A Insights

Based on deal data

Integration timeline

70% of M&A integrations take 12-24 months to complete

Tech stack consolidation

83% of merged companies consolidate technology vendors within first year

Post-acquisition investment

Companies increase IT spending by 23% on average after acquisitions

Success factor

M&A deals with strong technology integration plans are 2.5x more likely to succeed