Inbounds.Com Acquires Industry Leading Data List Management Provider And Data Brokerage, Data Prosper
Jan 04, 2023•almost 3 years ago
Acquiring Company
Inbounds.com
Acquired Company
Data Prosper
MarketingAdvertising
Description
Inbounds.com, a premier tech-enabled marketing agency, announced today the acquisition of Data Prosper, a leading list management and data monetization service provider, in a transaction that involved cash and equity.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed