Digital Fitness Platform - Fiton - Announces $40M In New Funding & Acquisition Of Peerfit
Acquiring Company
FitOn
Acquired Company
Peerfit, Inc.
West HollywoodOrlandoInformation TechnologySportsFitnessWellnessOtherInformation TechnologyHealth CareSportsDescription
FitOn, the No. 1 fitness app and digital fitness platform, announced today it has raised $40M in new funding and is expanding its reach in healthcare and wellness through the acquisition of Peerfit, a corporate wellness leader. The Series C was led by Delta-v Capital with participation from Accel, Maverick Ventures, Second Avenue Partners and Mantis VC along with a strategic investment from United Talent Agency's venture fund, UTA VC, bringing the company's total funding to $70M.
Quick answer
FitOn is acquiring Peerfit, Inc., announced February 16, 2022. FitOn is based in West Hollywood, California, United States.
- Who acquired Peerfit, Inc?
- FitOn agreed to acquire Peerfit, Inc. on February 16, 2022.
- How much did FitOn pay for Peerfit, Inc?
- The deal value was not disclosed.
- What does FitOn do?
- FitOn is the largest health & wellness platform providing instant access to the widest variety of premium workouts and health experiences, all from world class trainers, experts and celebrities.
- Where are FitOn and Peerfit, Inc. based?
- FitOn is based in West Hollywood, California, United States. Peerfit, Inc. is based in Orlando, Florida, United States.
- Who are the decision-makers at FitOn?
- Fundz holds 2 contacts at FitOn. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
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- Highpost Capital Acquires Chris Hemsworth’S Centr And Inspire Fitness To Create Leading Personal Fitness, Nutrition And Wellness Platform (March 31, 2022)
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- Incannex To Acquire Apirx Pharmaceuticals Usa, Llc (March 24, 2022)
- 24 Hour Home Care Acquires People-First Home Care Organization Bright Moon Care Services (March 17, 2022)
Who to call at FitOn, and when
When FitOn changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day FitOn raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at FitOn, from your own LinkedIn network
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Frequently asked
Who acquired Peerfit, Inc.?
Peerfit, Inc. was acquired by FitOn, based in West Hollywood. The deal was reported on February 16, 2022. FitOn is the largest health & wellness platform providing instant access to the widest variety of premium workouts and health experiences, all from world class trainers, experts and celebrities. FitOn is privately held and operates in Information Technology.
When did FitOn acquire Peerfit, Inc.?
FitOn's acquisition of Peerfit, Inc. was reported on February 16, 2022. FitOn, the No. 1 fitness app and digital fitness platform, announced today it has raised $40M in new funding and is expanding its reach in healthcare and wellness through the acquisition of Peerfit, a corporate wellness leader. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Peerfit, Inc. do?
Peerfit is a market leader in connecting employers and health plans with personalized fitness experiences. It is privately held, operating in Other, and is based in Orlando.
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