Conductor, The Leading Enterprise Organic Marketing Platform, Acquires Seo Technology Searchmetrics To Accelerate European Expansion
Conductor, The Leading Enterprise Organic Marketing Platform, Acquires Seo Technology Searchmetrics To Accelerate European Expansion
02/07/23, 1:06 PM
Location
new york
Industry
software
analytics
Today, Conductor—the leading enterprise Organic Marketing platform—announced the acquisition of the European-based competitor Searchmetrics. This acquisition further solidifies Conductor as the undisputed leader in the SEO space and accelerates its expansion in the European market.
Company Info
Location
New York, United States
Company info
NEW YORK, Nov. 16, 2021 (GLOBE NEWSWIRE) -- Conductor, the market leading enterprise organic marketing technology company, announced today a $150 million funding round led by Bregal Sagemount, the first financing since the company bought itself back from WeWork in 2019 to form an independent, employee-owned company known as Conductor Founders Inc. Since then, the company has grown rapidly, adding customers like Microsoft, GlaxoSmithKline, and AT&T, and bolstering its leadership team with industry veterans to the roles of Chief People Officer, Chief Technology Officer, Chief Revenue Officer, Chief Product Officer, and Vice Chairman of the Board. “This is our first funding since spinning out from WeWork,” said Besmertnik. Conductor will use this new injection of cash to accelerate its progress in driving the organic marketing revolution, and will enable the company to pursue M&A initiatives, expand globally in its enterprise segment, and continue to lead innovation in the organic marketing technology category. The feedback we heard from Conductor’s customers and the market was definitive— Conductor is the leader in organic marketing,” said Kosty.