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PSQ Holdings, Inc. completes acquisition of Credova Holdings, Inc. in All-Equity Transaction

Mar 14, 2024•almost 2 years ago

Acquiring Company

PublicSquare

Acquired Company

Credova Holdings

West Palm BeachBozemanSoftwareRetailMarketplaceE CommerceFinancial Services

Description

PSQ Holdings, Inc. (PublicSquare) has finalized the acquisition of Credova Holdings, Inc., a point-of-sale financing platform providing Buy Now Pay Later (BNPL) solutions catered to the shooting sports and firearms industries. This strategic acquisition aims to create a combined marketplace and payments platform, unlock significant stockholder value, and solidify the economic engine of the parallel economy, ensuring the Constitutional rights of every American are protected and strengthened in the Public Square.

Company Information

Company

PublicSquare

Location

West Palm Beach, Florida, United States

About

PublicSquare is a marketplace and payments ecosystem, valuing life, family, and liberty. PublicSquare operates under three segments: Financial Technology, Marketplace and Brands. PublicSquare’s Financial Technology segment includes Credova, a consumer financing and payments company. The primary mission of the Marketplace segment is to help consumers “shop their values” and put purpose behind their purchases. PublicSquare leverages data and insights from the Marketplace to assess its customers’ needs and provide wholly-owned quality financial products and brands. PublicSquare’s Brands segment comprises EveryLife, a premium D2C life-affirming baby products company.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed