Hiphen completes acquisition of Aurea Imaging’s Phenotyping Activities, reinforcing its leadership in drone-based image analytics
Jan 13, 2025•11 months ago
Acquiring Company
Hiphen
Acquired Company
Aurea Imaging
Description
Hiphen, a leader in advanced drone image analytics, has acquired Aurea Imaging’s drone phenotyping activities. This strategic acquisition solidifies Hiphen’s position as the global leader in drone-based image analytics and predictive solutions for crop science organizations and agricultural enterprises worldwide. The acquisition enables Aurea Imaging to focus on its orchard management strategy for fruit growers, while ensuring a seamless transition for its clients to benefit from Hiphen’s state-of-the-art drone phenotyping platform and analytics.
M&A Insights
Based on deal dataIntegration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed