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Gregory FCA completes acquisition of BackBay Communications to strengthen financial strategic communications

May 15, 2024•over 1 year ago

Acquiring Company

Gregory FCA

Acquired Company

BackBay Communications

PhiladelphiaLondonFinancial ServicesBankingFinanceFinancial Services

Description

Gregory FCA, one of the nation’s top public relations firms, has acquired BackBay Communications, a specialized financial strategic communications agency with offices in Boston and London. This acquisition enhances Gregory FCA’s capabilities in handling large-scale clients and those operating in the more nuanced segments of the financial services market.

Company Information

Company

Gregory FCA

Location

Philadelphia, Pennsylvania, United States

About

Gregory FCA is one of the nation’s top 40 largest public relations firms, recognized for its deep bench of financial expertise, serving industries such as financial services, technology, real estate, healthcare, supply chain, nonprofit, and sustainability clients. It has a strong portfolio of AI tools designed to add efficiencies to agency workflows and amplify client outcomes.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed