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Suja Life acquires soda brand Slice to expand its better-for-you beverage portfolio

May 28, 2024over 1 year ago

Acquiring Company

Suja Life

Acquired Company

Slice

OceansideBengaluruNutritionFood ProcessingFood And BeverageE CommerceFinancial Services

Description

Suja Life, the leading functional wellness platform, has announced its acquisition of soda brand, Slice. With the addition of Slice, Suja Life’s better-for-you beverage portfolio expands, continuing its dedication to offering beverages that provide incremental health benefits with low sugar and clean ingredients. Under Suja Life’s innovative guidance, Slice will be reintroduced in 2025 with a fresh look and revamped formula featuring pared-down clean ingredients.

Company Information

Company

Suja Life

Location

Oceanside, California, United States

About

Suja Life is the leading, vertically integrated manufacturer and marketer of plant-based, better-for-you cold-pressed juices and related beverages committed to delivering function, nutrition and superior taste to a diverse, national consumer base. Formed in 2022, the parent company holds Suja Organic and Vive Organic, the leading beverage brands harnessing the power of organic, non-GMO, and plant-based ingredients to provide functional products loaded with vital nutrients. In partnership with Paine Schwartz Partners, Suja Life was founded to merge years of CPG industry expertise and propel brands that encompass a shared mission to craft products held to the highest standards of quality and wellness. Today, Suja Life leads the nation in organic and cold-pressed juices and shots, with a growing portfolio of brands.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed