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Full Glass Wine Co. acquires Splash Wines and Scout & Cellar to expand its wine portfolio

Sep 19, 2024•about 1 year ago

Acquiring Company

Full Glass Wine

Acquired Company

Splash Wines, Inc

Los AngelesEagleFarmers BranchRetailE CommerceBeverage Manufacturing

Description

Full Glass Wine Co., the DTC parent brand behind beloved wine brands such as Winc, Wine Insiders, and Bright Cellars, has proudly announced the strategic acquisition of innovative wine brands Splash Wines and Scout & Cellar. These acquisitions represent a significant expansion of Full Glass Wine Co.’s portfolio, further strengthening its position as a leader in the DTC wine industry and aiming for rapid revenue growth.

Company Information

Company

Full Glass Wine

Location

Los Angeles, California, United States

About

Full Glass Wine Co. is a brand acquisition and management firm focused on rapidly acquiring Direct-to-Consumer (DTC) wine companies to build a multi-brand wine marketplace. Co-founded by industry pioneers Louis Amoroso and Neha Kumar, the company is revolutionizing DTC wine by leveraging the power of compelling storytelling, immersive content, groundbreaking business models, and personalized e-commerce experiences. Full Glass Wine Co. is committed to fostering long-term partnerships with its investors, who share a passion for shaping the future of the wine industry and unlocking unprecedented value for all stakeholders.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed