2A Group, LLC acquires CheaperThanDirt.com to expand its portfolio in the shooting sports industry
Sep 26, 2024•about 1 year ago
Acquiring Company
Rose Rocket
Acquired Company
CheaperThanDirt.com
Toronto
Fort WorthRetailFashionE CommerceDescription
2A Group, LLC has announced the acquisition of the storied ecommerce brand CheaperThanDirt.com. The broad selection of ammunition, shooting accessories, and outdoor gear provided by CheaperThanDirt.com will now be carried forward under the management of Jake Felde, CEO of 2A Group, LLC, reinforcing the company's commitment to serving the shooting sports and law enforcement communities.
M&A Insights
Based on deal dataIntegration timeline
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Tech stack consolidation
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Post-acquisition investment
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