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YETI® Acquires MYSTERY RANCH®

Jan 31, 2024almost 2 years ago

Acquiring Company

YETI

Acquired Company

MYSTERY RANCH

AustinBozemanManufacturingSporting Goods Manufacturing

Description

YETI Holdings, Inc. has announced the acquisition of MYSTERY RANCH, a premier designer and manufacturer of durable load-bearing backpacks, bags, and pack accessories. The acquisition reflects YETI's commitment to innovation and its dedication to meeting the unique needs of diverse outdoor pursuits.

Company Information

Company

YETI

Location

Austin, Texas, United States

About

YETI is a global designer, retailer, and distributor of innovative outdoor products, including coolers, drinkware, backpacks, and bags. The company is dedicated to meeting the unique needs of diverse outdoor pursuits and has built a strong following of brand loyalists worldwide. YETI has an unwavering commitment to outdoor and recreation communities and is relentless in its pursuit of building superior products for people to confidently enjoy life outdoors and beyond.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed